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Adventure Gear Exciting Improvements In The Adaptive Niche



D


isabled adventurers are          and the annual Outdoor Retailer’s 
well-versed in adapting         Show is one of the best places to 
outdoor gear to fit their       showcase this.                    
needs. World-renowned climber                                           
Mark Wellman has made a life of       The Outdoor Retailer’s Show (ORS) 
it, and sells his adapted             in Salt Lake City is a huge       
climbing gear through his own         annual event that overflows into  
company, No Limits Tahoe. Many       the parking lots of the Salt Lake 
other adventurers with                City Convention Center. This     
disabilities have done the same       year the show was as big, if not  
to kayaks, skis, and other            bigger, than it usually is, with  
mainstream equipment. But these      thousands of manufacturers        
hard-core adventurers who have        showing off their new outdoor     
spent the last decade adapting        gear. From big names such as     
adventure gear to fit their level     Patagonia and L.L. Bean to        
of need seem to have finally          smaller and newer companies       
broken through, and the               trying to make a name for         
manufacturers of outdoor              themselves, the ORS becomes a     
equipment are finally beginning       city of itself of like-minded     
to adapt their gear for people        enthusiasts. Attention-grabbers  
with disabilities. For years         like the Paddle Pool filled with  
disabled adventurers and              kayakers of world-class ability   
innovators struggle to gain           and evening block parties         
sponsorships and financial aid to     complete with live bands are      
help them create adapted gear to      annual staples for this event.    
get them back into the sports         Retailers come from all states    
they love. Due to a combination      nation-wide to make their         
of supply and demand, inventors       seasonal purchases at this        
seem to be catching on to this        unmatched exposition of outdoor   
expanding niche of adventurer,        gear.                            



                                                                        
Over the past few years several       Jankowski hopes that the tent     
companies have been working on        gains popularity among the        
prototypes for adventurers with       disabled community, and is proud  
disabilities. Last year’s ORS         to offer this tent to them, but   
featured the first adapted tent       knows how tough it is to market   
on the market, Eureka’s Freedom       to this group. Although the       
Tent, designed especially for         Freedom Tent has been on the road 
campers with disabilities. The       for a year, Eureka has sold only  
Freedom Tent includes a front         a handful of these tents, and has 
vestibule shelter for a               few retailers willing to offer    
wheelchair as well as toggle pull     it. But to really get the tent   
zippers on the doors and windows      out there to its needy consumers, 
for those with hand-mobility          Jankowski is going to need help.  
challenges. Released during          To encourage other companies to   
summer of 2004, the Freedom Tent      follow suit and begin making      
spent its first year trekking         equipment with a more “universal” 
around the U.S. on demonstration      design, disabled outdoor          
at outdoor expositions and            enthusiasts must begin to         
conferences such as the ORS.          purchase products geared at their 
                                      needs such as the Freedom Tent in 
However, Eureka’s biggest             larger numbers.                  
challenge is finding its                                                
consumer. Marketing Director for     The highlight of this summer’s    
Eureka, Kirsten Jankowski,            ORS was inventor Kevin Carr, an   
emphasizes this. She states,         independent dealer and product    
“This tent is one of our higher       designer for major canoe          
priorities, but each year we have     companies. Carr was proud to     
new tents that we have to spend       exhibit his latest addition in    
our marketing dollars on.”           adapted canoe gear, a fully       



padded and supportive seatback        hose-attachments for easy         
that is still in prototype stage,     drinking while on the trail in    
but will hopefully be released in     all seasons, but as of yet,       
spring of 2006. Other paddling       CamelBak has not released a pack  
gear has been adapted for             that is adapted for wheelchairs.  
disabled outdoorsmen, including       Wesley Watson, V.P. of Operations 
paddles with hand attachments for     for CamelBak, states this is      
grip assistance as well as padded     something the company has already 
foot “cages,” but this new seat       begun discussing designs for.     
will make paddling a reality for      CamelBak has been providing the   
quadriplegics and many                U.S. Military with these          
paraplegics as well. Carr has        hydration systems for the past    
designed the seat to fit into any     decade, and has recently added a  
canoe with easy installation. The     new competition design to their   
seat was also designed to fit         line. Innovative companies like  
with removable wheelchair seats       this, thinking of all types of    
for the most comfort. Adjustable     needs from combat to competition, 
straps and a lightweight fame         are just the kind to begin        
make this seatback a luxury for       adapting their outdoor gear for   
all water enthusiasts with            adventurers with disabilities.    
disabilities.                                                           
                                      Marketing these newest            
Another company that has begun to     innovations in adventure gear     
prototype gear for adventurers        will be the toughest test, and    
with disabilities is CamelBak, a      the more consumers with           
well-known innovator in               disabilities take advantage of    
hydration. These backpacks           these leading products, the more  
include water bladders and            products will follow!             




About the Author:

http://www.accessanything.net


Published At: www.Isnare.com


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    Adventure Gear Exciting Improvements In The Adaptive Niche