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Why Boutique Design Matters
hat is boutique hotel reflect their location, the
design, and why does it buildings they occupy and the
matter? tastes of their owners.
There are fashion trends in hotel The beauty of good design
design just as there are in other
areas. In the late eighties and It’s often said that good design
through the nineties, that is timeless. It’s also the case
fashion was for clean, stark, that good design can transform an
minimalist design, particularly ordinary hotel into a great one.
in city hotels. This was such a The challenge, and ultimately the
diversion from the traditional skill, is in choosing a design
way that hotels were put together that works both for the owner and
that it attracted a whole new for the guest, and that means a
generation of travellers. number of considerations:
It’s easy to confuse the • The building – a good boutique
minimalist hotel trend with the design is sympathetic to the
boutique hotel trend, but in fact building. Many of these hotels
the two are distinct. Boutique are in older buildings, or
hotels are small, individual buildings that were never meant
places, that prize attention to to be lived in. Matching the
design and detail as well as design to the form and function
outstanding service. Survey all of the building and using its own
the hotels in the world that internal and external features to
describe themselves as “boutique” shape the design usually makes
and only a minority would fall for a successful conversion.
into the minimalist class. The
rest are design-led, but with a • The location – the design of a
wide variety of styles that city hotel is often very
different to that of a beach you’ve stayed in several. Rich
hotel or a rural retreat. colours or white walls, stark
Including elements of the furniture or cushioned comfort –
location in the design is vital it’s all up to the individuality
if guests are to feel that the of the owner.
hotel is part of the experience
of the location. A strong Boutique design matters because
understanding of how location it’s what distinguishes these
affects design is needed to make hotels from the run-of-the-mill
these hotels work. competition. It’s essential that
they’re all different, but that
• Individuality – no boutique they uphold three basic
hotel is like any other. They principles – creative design,
draw on a range of influences and attention to detail and great
that is immediately apparent when service.
About the Author:
Chic Retreats is a collection of small, individual hotels around the world that offer the traveller a true taste of luxury and service. Visit our website now by clicking on Boutique Hotels
Read more articles by: Chic Retreats
Article Source: www.iSnare.com |
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